Whether it is in print or online, salience is a very important point to bear in mind. According to Kress and van Leeuwen (2006), the role of salience is to grab viewer's attention. Therefore, it is important to make a strategic hierarchy of viewing focal point such at an effective title that lead to article's content. If pictures used or title to a post do not relate to the content of the blog or printed article, it would confuse the viewer.
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References:
Kress & van Leeuwen, 2006, 'The Meaning of composition', Reading Images
Nielsen, J. 2005, Weblog Usabiliy: The Top Ten Design Mistakes, Useit.com, viewed 19 November 2009, http://www.useit.com/alertbox/weblogs.html
Kress & van Leeuwen, 2006, 'The Meaning of composition', Reading Images
Nielsen, J. 2005, Weblog Usabiliy: The Top Ten Design Mistakes, Useit.com, viewed 19 November 2009, http://www.useit.com/alertbox/weblogs.html
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